D J Academy for Managerial Excellence

  By  Dr. Sridevi.K.B The above image is a recent post appeared in a hacking portal, that has marketed 2,19,675 customers’ database of Starbucks- Singapore. Though it is difficult to believe such a data breach, but it is officially confirmed by Starbucks and communicated to their customers. This incident is a live illustration of how the data theft has shattered the trust among the customers of a multinational conglomerate. The data was hacked from the customers’ orders which were placed through Starbuck’s APP and online.  The fundamental and foundational element for any strong and healthy relationship is ‘TRUST’. It is not only in the case of interpersonal relationship, but for digital relationships too. Recently, Mckinsey has conducted global research with 1300 business leaders and 3000 consumers and found that digital trust is not only fulfilling the customers’ expectations but also ensure business growth. The study has also identified that organizations which are able to establis

  By Dr.R.Prabusankar, Professor Several Indian banks, including HDFC Bank and IDBI Bank, have warned account holders not to download mobile applications from sources other than official app stores. They issued the alert after consultation with India's computer emergency response team or his CERT-In. According to Cert-in's recommendations for India, "SOVA previously focused on countries such as the United States, Russia, and Spain, but will add several other countries, including India, to its target list in July 2022. SOVA, a new version of the Trojan virus reportedly targeted over 200 mobile banking and encryption apps to steal login credentials and cookies. You can keep the information for ransom. What is SOVA? SOVA is an Android banking Trojan that targets banking apps to steal personal information and add a layer of deception to many apps. These layers help malware mimic payment apps. This malware was first spotted for sale on the underground market in September 2021.